TEENS HAVE GONE MOBILE.
Check these stats:
78% of teens now have a cell phone, and almost half (47%) of them own smartphones. That translates into 37% of all teens who have smartphones, up from just 23% in 2011.
23% of teens have a tablet computer, a level comparable to the general adult population.
95% of teens use the internet.
93% of teens have a computer or have access to one at home.
AND - 1 in 4 teens are “cell-mostly” internet users, who say they mostly go online using their phone and not using some other device such as a desktop or laptop computer.
More: http://pewrsr.ch/ZmwgLG

TEENS HAVE GONE MOBILE.

Check these stats:

  • 78% of teens now have a cell phone, and almost half (47%) of them own smartphones. That translates into 37% of all teens who have smartphones, up from just 23% in 2011.
  • 23% of teens have a tablet computer, a level comparable to the general adult population.
  • 95% of teens use the internet.
  • 93% of teens have a computer or have access to one at home.

AND - 1 in 4 teens are “cell-mostly” internet users, who say they mostly go online using their phone and not using some other device such as a desktop or laptop computer.

More: http://pewrsr.ch/ZmwgLG

Here’s your Friday morning data dump: New gadget ownership numbers.
As of December 2012, 87% of American adults have a cell phone, and 45% have a smartphone. As of January 2013, 26% of American adults own an e-book reader, and 31% own a tablet computer.
More: http://www.pewinternet.org/Static-Pages/Trend-Data-(Adults)/Device-Ownership.aspx

Here’s your Friday morning data dump: New gadget ownership numbers.

As of December 2012, 87% of American adults have a cell phone, and 45% have a smartphone. As of January 2013, 26% of American adults own an e-book reader, and 31% own a tablet computer.

More: http://www.pewinternet.org/Static-Pages/Trend-Data-(Adults)/Device-Ownership.aspx

Some things to ponder as you head into CES …

Via http://pewrsr.ch/ZDqqKDhttp://pewrsr.ch/Zxwgwa

(Source: pewinternet.org)

Electronic reading: It’s what’s happening.
Did you get an e-reader/tablet for Hanukkah/Xmas? Our new stats show that there’s been a recent jump in e-book reading, while print reading is on the decline; and in all, the # of owners of either a tablet computer or e-book reading device such as a Kindle or Nook grew from 18% in late 2011 to 33% in late 2012.
The full report: http://pewrsr.ch/ZDqqKD

Electronic reading: It’s what’s happening.

Did you get an e-reader/tablet for Hanukkah/Xmas? Our new stats show that there’s been a recent jump in e-book reading, while print reading is on the decline; and in all, the # of owners of either a tablet computer or e-book reading device such as a Kindle or Nook grew from 18% in late 2011 to 33% in late 2012.

The full report: http://pewrsr.ch/ZDqqKD

Yesterday we released a brand new report in our series on libraries in the digital age, this time examining the reading and library habits of younger Americans. Get the full report here: http://pewrsr.ch/PNALyT

Here are some questions to ponder:

  • Why do you read?
  • How do you read? On an e-reader? On a print book?
  • If you read electronically, on what format? E-reader? Tablet? Cell phone?

(Source: libraries.pewinternet.org)

25% of American adults own a tablet computer as of August 2012. Here are the demos -
(http://pewrsr.ch/T5rxyr)

25% of American adults own a tablet computer as of August 2012. Here are the demos -

(http://pewrsr.ch/T5rxyr)

How we use our mobiles.
(http://pewrsr.ch/RuJFiK)

How we use our mobiles.

(http://pewrsr.ch/RuJFiK)

A closer look at gadget ownership: As of early 2012, 88% of American adults have a cell phone, 58% have a desktop computer, 61% have a laptop, 18% own an e-book reader, and 18% have a tablet computer. Here’s a closer look at the demographic breakdown of U.S. adult gadget ownership.

A closer look at gadget ownership: As of early 2012, 88% of American adults have a cell phone, 58% have a desktop computer, 61% have a laptop, 18% own an e-book reader, and 18% have a tablet computer. Here’s a closer look at the demographic breakdown of U.S. adult gadget ownership.

Our research on the role of libraries in users’ lives and in their communities in the digital age

If you didn’t already know,  we have received a grant from the Bill and Melinda Gates Foundation to study the role of libraries in users’ lives and in their communities. The grant is for three years, and the research agenda has already begun to unfold. We just published our second report in the series; here’s a look back at stage 1 of our timeline and the first report

21% of Americans have read an e-book. The increasing availability of e-content is prompting some to read more than in the past and to prefer buying books to borrowing them.

How often do you read? On what device? Why? Please let us know (and check back here later for a recap of our second report)!

"People are asking for digital content. Anything digital. They are hungry for it."

— Library staff member, responding to our online canvassings of patrons and librarians for our new report on libraries, patrons, and e-books. Read the full report here.

(Source: libraries.pewinternet.org)

Do you borrow e-books from your library? 

12% of readers of e-books borrowed an e-book from the library in the past year. But a majority of Americans do not know that this service is provided by their local library. 

  • 62% of Americans ages 16+ (& 58% of library card holders) don’t know if their library lends e-books.
  • 58% of Americans ages 16+ have a library card; 69% say the library is important to their family and them
  • 32% of e-book borrowers say the selection at their library is good, 18% say it’s very good, & 16% say it’s excellent

We’ve got tons more on libraries, publishers, and e-books in our brand new report today, including info on where people discover and get their books, how book-borrowing habits are changing, and why some people don’t borrow e-books from libraries.

E-books aren’t just for e-readers …

While there is a tendency to associate e-books with dedicated e-reading devices, we found that among people who read e-books, just as many read their e-books on a desktop or laptop computer as on an e-book reader like a Kindle or Nook—and more people read e-books on their cell phones than on tablet computers.

Take a deeper dive into the data here.

We want to know: Where do you read your e-books: On your phone? Laptop? E-reader? All of the above?

Our next report in our series that will examine libraries in the digital age (over the next few years) will combine the quantitative results from our December 2011 nationally representative phone survey with longer responses and stories from a series of online surveys of both librarians and e-book borrowers. We are actively looking for e-book borrowers to volunteer to take our online surveys.

Are you a library user? Or a librarian? Do you own an e-book reader, or a tablet computer? If you answered “yes” to any of those questions, we want to hear from you. Sign up here to be notified of future online surveys to help us learn how library patrons’ needs and expectations are changing in the era of e-books, widespread mobile connectivity, and the existence of vast digital collections.

We released our big report on the rise of e-reading last week; but we’re just getting started. Over the course of the next 2 years, we’ll roll out a series of reports examining technology adoption and use in libraries, patrons’ expectations, the “library of the future,” and how libraries fit into people’s lives in all sorts of ways - here’s a sneak peek at the timeline.