Microsoft has announced plans to buy the Nokia Phones Division, unifying its hardware and software production. Meanwhile, Apple is set to release its latest batch of iPhones next week, but this time in color.  Add in Android’s ongoing challenge to Apple and Blackberry’s recent bid for more smartphone relevance, and the market is brimming with options.
All of this could add to consumer choice, as buyers are snapping up smartphones at a rapid pace. A majority of Americans (56%) now own a smartphone, up from 35% the first time we asked in May 2011.  Cell phones in general are now almost ubiquitous – 91% of adults own a cell phone according to our latest survey.
Smartphone wars: More options for fast-growing market http://pewrsr.ch/1dG0ILg

Microsoft has announced plans to buy the Nokia Phones Division, unifying its hardware and software production. Meanwhile, Apple is set to release its latest batch of iPhones next week, but this time in color.  Add in Android’s ongoing challenge to Apple and Blackberry’s recent bid for more smartphone relevance, and the market is brimming with options.

All of this could add to consumer choice, as buyers are snapping up smartphones at a rapid pace. A majority of Americans (56%) now own a smartphone, up from 35% the first time we asked in May 2011.  Cell phones in general are now almost ubiquitous – 91% of adults own a cell phone according to our latest survey.

Smartphone wars: More options for fast-growing market http://pewrsr.ch/1dG0ILg