Facebook: A Profile of its ‘Friends’
In light of the Facebook IPO, we rounded up highlights of our data on adult Facebook users. What do Facebook users do on the site? How many friends they have? What are their social and civic lives like?
Some fast facts:
- 229: The average number of friends a person has on Facebook
- Women average 21 updates to their Facebook status per month while men average 6
Facebook, on an Average Day:
- 15% of Facebook users update their own status
- 22% comment on another’s post or status
- 20% comment on another user’s photos
- 26% “Like” another user’s content
- 10% send another user a private message
Read the full portrait for more on the social and civic characteristics of Facebook users and the privacy management habits of social networking site users
