Women who maintain social media profiles are significantly more likely than men to keep their profiles private.
However, there is a significant gender gap when it comes to the way male and female social media users choose to manage their profiles. Women are much more conservative in the basic settings they choose; 67% of female profile owners restrict access to friends only compared with 48% of male profile owners. Likewise, men are more apt than women to choose partially private (23% vs. 16%) or fully public (26% vs. 14%) settings.
